社交电商把交易放进同一个环境，聊天产品则进一步把购物变成连续沟通。海外用户不再只浏览静态页面，而会询问“为什么推荐它”。这种互动能够减少跨境交易疑虑，也让品牌从一次曝光进入更长的决策过程。 好的智能导购首先应该提问，而不是急着发送购买

The rise of online dialogue begins long before mobile apps. In the 1950s, computers were large, institutional, and far from ordinary users. Work was usually handled through batch processing. People prepared paper tapes, submitted programs and data, and waited for a printer to return answers. This